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The Redken Team | 09/11/2024 TOPICS:

Acidic Color Gloss

THE NEW SECRET TO SHINE

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Redken's new revolutionary haircare line is here to help give your clients glass-like hair and extend their Shades EQ shine. Introducing Acidic Color Gloss, a salon professional haircare system that extends and maintains permanent color, glosses, and toners. These products are formulated with an acidic pH to seal the cuticle and lock in shine, providing intense, molecular-level shine for all hair types. Read on to learn more about Acidic Color Gloss and each product in the lineup.

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THE ACIDIC COLOR GLOSS COLLECTION

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acg shampoo
The Acidic Color Gloss sulfate-free shampoo provides long-lasting color vibrancy for up to 32 washes* and locks in intense molecular-level shine for up to 76% shinier hair**. The acidic pH formula with amino acids and vitamin E help seal the cuticle and lock in shine to protect color from fading and dulling that may be caused by water and heat.
acg conditioner
The conditioner extends salon-grade color, conditions and provides salon-like shine. This acidic formula is ph-balanced for long-lasting color vibrancy for up to 32 washes* and 76% shinier hair**. It intensely conditions hair and seals the cuticle to lock in molecular-level shine.
acg heat protection
This Heat Protection Treatment is the last step in the Acidic Color Gloss range. This leave-in spray offers 450°F heat protection with Invisible Shield Technology to prevent heat damage, seal in color and lock in shine.
acg gloss treatment

Finally, the Activated Glass Gloss Treatment is Redken’s first at-home salon-inspired glossing treatment. This rinse-out treatment is specifically formulated to provide intense molecular-level shine for +76+ shinier hair in just 5 minutes. *  It is formulated for more than just permanent color protection, but also pro glosses and toners, like our very own Shades EQ. It offers acidic formulas with amino acids and vitamin E for superior color fade protection and glass-like shine that lasts for days. Acidic Color Gloss works by sealing the cuticle, locking in shine, and providing ultra-conditioning care to protect color from fading and dulling caused by water and heat. 

 
Celebrity stylist and Redken Ambassador Tracey Cunningham understands the need to protect the beautiful color and shine that Shades EQ provides her clients: “I can’t wait to recommend the ACG Glass Gloss Treatment to all of my clients, so they can maintain their Shades EQ shine at-home, in between appointments. This is the first time that we’re seeing color care for Glosses and Toners that actually adds intense shine the way Shades EQ does in the salon.” With the Activated Glass Gloss Treatment being the first color care to prolong Shades EQ shine, Tracey is an early advocate of the product and ensures her clients take it home with them. Tracey is pushing for the Activated Glass Gloss Treatment because the time and effort she puts into her color services are protected with a quality, take-home treatment that brings in real results.  

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Ignite your Shades EQ Shine with Redken’s Acidic Color Gloss Activated Glass Gloss Treatment! Be sure to check out the entire Acidic Color Gloss collection.

 

 

 


* Based on consumer test, Acidic Color Gloss Glass Gloss Treatment 

 

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